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A Conversation with Bob Molacek, Owner and Founder of SOULO
Want to See the Power of Direct Mail Marketing?
We’d like to demonstrate to you the power of combining Direct Mail and Digital Marketing! We believe that the combination of direct mail and digital marketing programs offers a greater ROI for your marketing dollar. We have a depth of both digital marketing and direct mail experience and will customize our work to your specific […]
Top Ten Best Practices for Effective Direct Mail Campaigns
With Jeremy Benedict
When Our Work is Especially Rewarding
When Our Work is Especially Rewarding As business people we get a lot of satisfaction from the work that we do for our clients. When we see an effective direct mail campaign, or a newly redesigned website that drives traffic, or a clever attention-getting vehicle wrap, it makes us feel good that we helped our […]
Happy Independence Day!
Using the Long Weekend to Unplug from Screens
Happy Father’s Day!
Happy Father’s Day! Here’s some good advice from some cool dads 1. “It is a wise father that knows his own child,” WILLIAM SHAKESPEARE (1564-1616) During Act Two, Scene Two of Shakespeare’s The Merchant of Venice, Launcelot says to his blind father, Gobbo, “It is a wise father that knows his own child,” before revealing […]
How the Pandemic is Changing Buying and Connecting Behavior
How the Pandemic is Changing Buying and Connecting Behavior
Omni-Channel vs. Multi-Channel Marketing
How Personalized Direct Mail Can Drive Business
How Personalized Direct Mail Can Drive Business With the stay-at-home order gradually lifting in Minnesota, we can expect more and more businesses to re-open. We hope yours is one of them. It’s one thing to get back to business. But how can you get back in business? Will your customers even know that […]
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