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A strategic, well-executed content plan drives results.

CONTENT CREATION AND CURATION

Does your content drive leads, provide insight, and demand attention? Whether it’s thought leadership for your industry, information for your customers, compelling and engaging social media content, or lead-qualifying marketing campaigns, we can help.

Copywriting can be a full-time job. Consumers should be educated, informed, and inspired wherever they encounter your organization. SOULO can create and execute an entire content plan for you, or deliver on individual projects.

Capabilities

Content Editorial Calendar
Content Redeployment
Optimized Content for SEO

Analytics and Optimization
Social Media Content
Content Curation

A QUICK LOOK AT TYPICAL TASKS

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Discovery and Planning

  • Assess your goals
  • Review competitive set for content
  • Content plan objectives and strategies
  • Create an editorial calendar
  • Develop a content plan
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Development

  • Create content, typically a combination of original and curated content
  • Generate lead magnets
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Launch

  • Post content
  • Monitor effectiveness
  • Refine and optimize
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Key Benefits

We develop your content plan so it reflects where your customers are in the purchase funnel. SOULO will make sure your content can be re-deployable on your website, your blogposts, in social media, in your email and direct mail campaigns.

Strategic Editorial Direction

Optimized for SEO

Deployable in multiple platforms
Original Content Writers

Content Curators

Innovative Lead Magnet Creation

Measurable and actionable

Let's Start
with an idea

We are committed to your success and, as always, all our work is customized to your project and goals. That’s the SOULO difference.
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